- User-created content has revolutionized how we create and view content, but control and monetization of that content remains centralized in the hands of a very few platforms.
- Total global media deal volumes were slightly down to $19.6B compared to to the $20.23B levels registered in 2016.
- National internet providers continue to consolidate control of the broadband market via mergers, further reducing consumers’ options, while state governments move to block city-built public broadband.
- Trust in social media platforms and search providers like Facebook and Google is at an all-time low, and efforts to combat fake news and other divisive online content will likely hurt these platforms’ profit margins for years to come.
- Ad-driven media is “broken” with large and small media outlets resorting to paywalls and focusing on meeting readers' needs in order to drive revenue.
- Programmatic ad delivery holds the promise of resurrecting ad revenue models by creating a more synergistic relationship between advertisers and internet users.
- Part of Our Coverage on Decentralization in Media